Honda History social campaign 2019 full video edit

In honor of Honda’s 60th anniversary in the United States, we were tasked to produce a campaign that highlighted some of the the beloved automotive brand’s incredible innovation over the course of the last six decades. We created a series of animated videos with RPA’s Helium studios that focused on the automaker’s impressive history of sedans, SUVs and fuel efficiency. While this was a smaller budget project, it was actually incredibly challenging to source the material and required many rounds of stakeholder reviews. After months of production setbacks, we ended up with an energetic series of social videos and cutdowns for all platforms that highlighted the lauded history well.